True or false? A personalization token has a default value set automatically.

Jana has offered to conduct a card-sort to help with user testing for your company’s new website. What is Jana hoping to determine with a card-sort?

Your site’s layout. The elements in your site’s footer. Your site’s navigation. Your site’s style. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

True or false? You should always start creating a contextual marketing strategy by targeting your buyer personas.

True False Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

Which lifecycle stage should the default website content be geared towards?

Visitor Lead Marketing Qualified Lead Sales Qualified Lead Customer Download Hubspot Contextual Marketing Certification Exam Answers (PDF)