Google Ads Search Certification Answers

You’re thinking about using automated bidding to improve the efficiency of your campaign management process. What are three ways automated bidding can improve efficiency?

Sara TaylorComments Off on You’re thinking about using automated bidding to improve the efficiency of your campaign management process. What are three ways automated bidding can improve efficiency?
  • By setting manual bids for specific times of the day
  • By setting minimum and maximum bid values according to the daily budget
  • By saving time and marketing resources
  • By integrating a large variety of signals to evaluate user intent
  • By setting the appropriate bid for each and every auction.

The correct answer is:

  • By saving time and marketing resources
  • By integrating a large variety of signals to evaluate user intent
  • By setting the appropriate bid for each and every auction.

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Google Ads Search Certification Answers

What is one way that Performance Planner helps businesses increase sales?

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By choosing ad types that your target demographic finds most appealing By relying on customer feedback for optimal ad placement By maximizing the number of conversions for a spend scenario By providing a discount on all ads after purchasing a license Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Swee Yin’s fashion-apparel department store runs a popular biannual sale on men’s hats, with large discounts and surprise bonus items. She wants to tailor her Google Search campaign to highlight this sale. How can Google Search campaigns be tailored to promote her company’s sales event? Select 2 Correct Responses

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By setting campaign start/end dates. By choosing “leads” as the campaign goal. By creating a new ad group for the sale. By targeting specific device operating systems. By adding coupon alerts to people nearby the store. The correct answer is: By setting campaign start/end dates. By creating a new ad group for the sale.
Google Ads Search Certification Answers

What are two benefits of using broad match, Smart Bidding, and responsive search ads together? Select 2 Correct Responses

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They help advertisers reach the right user, at the right price, with relevant ads. They remove the need for marketers to optimize Search campaigns. They automatically generate headlines based on advertisers’ websites. They help save time so marketers can reinvest in their most important priorities. The correct answer is: They help advertisers reach the right […]