Google Ads Search Certification Answers

You’re a marketing executive at a clean energy company and have been asked to come up with your company’s online advertising budget on a monthly basis. You decide to leverage Google Ads’ Performance Planner to help you achieve your aims. What are two benefits you’ll get from Performance Planner? Select 2 Correct Responses

Sara TaylorComments Off on You’re a marketing executive at a clean energy company and have been asked to come up with your company’s online advertising budget on a monthly basis. You decide to leverage Google Ads’ Performance Planner to help you achieve your aims. What are two benefits you’ll get from Performance Planner? Select 2 Correct Responses
  • A way to identify operational budget to reallocate to marketing
  • Its integration with other budgeting software, such as QuickBooks
  • Its forecasting that is driven by billions of weekly Google searches
  • Its reliance on machine learning for forecasting purposes

The correct answer is:

  • Its forecasting that is driven by billions of weekly Google searches
  • Its reliance on machine learning for forecasting purposes

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Google Ads Search Certification Answers

Steven is an advertising executive at a large auto parts company. He uses his Google Ads Recommendations page to help him with strategies to optimize his Google Search Ads campaigns. One reason Steven values the optimization score is because it makes it possible for him to do what?

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Apply recommendations across multiple layers of his advertising strategy Stay focused on certain keywords Make use of the expanded daily update frequency Receive information on general trends Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Rina has heard the term Quality Score mentioned before and is interested to learn what it actually is. Which statement describes Quality Score?

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It’s an estimate of the quality of your ads, keywords, and landing pages. It’s feedback left by users who’ve clicked on your ad and browsed your website. It’s a metric that scores the quality of traffic that clicks on your ads It’s a final score that’s based on every element of the structure of your […]
Google Ads Search Certification Answers

You recently launched a new product called the Awesome Chair. Your goal is to generate more traffic through Google Ads but you only want to attract traffic from searches for the product name. How can you attract search traffic for Awesome Chair product name queries only?

Sara Taylor

Phrase match will attract search traffic for product name queries only. Keyword targeting will attract search traffic for product name queries only. Broad match will attract search traffic for product name queries only. Exact match will attract search traffic for product name queries only. The correct answer is: Exact match will attract search traffic for […]