Google Ads Search Certification Answers

You’re a marketing executive at a clean energy company and have been asked to come up with your company’s online advertising budget on a monthly basis. You decide to leverage Google Ads’ Performance Planner to help you achieve your aims. What are two benefits you’ll get from Performance Planner? Select 2 Correct Responses

Sara TaylorComments Off on You’re a marketing executive at a clean energy company and have been asked to come up with your company’s online advertising budget on a monthly basis. You decide to leverage Google Ads’ Performance Planner to help you achieve your aims. What are two benefits you’ll get from Performance Planner? Select 2 Correct Responses
  • A way to identify operational budget to reallocate to marketing
  • Its integration with other budgeting software, such as QuickBooks
  • Its forecasting that is driven by billions of weekly Google searches
  • Its reliance on machine learning for forecasting purposes

The correct answer is:

  • Its forecasting that is driven by billions of weekly Google searches
  • Its reliance on machine learning for forecasting purposes

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Google Ads Search Certification Answers

How many responsive search ads can you have in Google Ads?

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There’s no limit of enabled responsive search ads per ad group. If you have text that should appear in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1 There’s a limit of five enabled responsive search ads per ad group. If you have text that […]
Google Ads Search Certification Answers

Sandy, an expert on Search marketing, knows she should use extensions effectively in order to optimize her Google Ads campaign results. What’s Google’s recommendation about extensions?

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Use no more than two extensions per campaign or ad group. Use at least five extensions and add only to ad groups. Use ad extensions only when advertising the service industry. Use at least three extensions in each campaign or ad group. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Which two benefits do marketers get when they use responsive search ads, broad match, and Smart Bidding together? Select 2 Correct Responses

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They are able to save time and reinvest in the priorities they value most. They reach the right user at the right price with ads that are relevant. They automatically create headlines based on content on their organization’s web site. They no longer need to optimize their Search campaigns. The correct answer is: They are […]