Fill In The Blank: While Buyer Personas Help You Understand Who Your Customer Is, Jobs To Be Done Helps You Understand Your Customer’s _____.

What’s The Difference Between A Vision And A Goal?

A vision is a state of affairs you want to bring into being. A goal is a metric outcome you can check off a list. A goal is a vision with metrics attached to it. Goals are rigidly defined, while a vision is a vague aspiration. A vision is a long-term plan for an entire organization. A […]

All Of The Following Are Reasons To Extend Your Sales Enablement Efforts Beyond The Sale EXCEPT:

Existing customers are more likely to buy than new prospects are. Successful customers are more likely to recommend your product to a friend. Helping your customers succeed prevents negative reviews online. It increases your sales team’s likelihood of hitting their quotas. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

True Or False? Executive Leaders Should Attend Smarketing Meetings.

True False Download HubSpot Sales Enablement Certification Exam Answers (PDF)