Jennifer’s looking to limit the number of people who see her Google Search Ad for an all-inclusive vacation to Paris. She doesn’t want to match with people looking for anything else — just “”all-inclusive vacation Paris.”” So she limits who sees her ad using exact match type. Which search terms might match with Jennifer’s ad?
Knowledge GlassComments Off on Jennifer’s looking to limit the number of people who see her Google Search Ad for an all-inclusive vacation to Paris. She doesn’t want to match with people looking for anything else — just “”all-inclusive vacation Paris.”” So she limits who sees her ad using exact match type. Which search terms might match with Jennifer’s ad?
You can use the Conversion Tracking feature in Google Ads to track the number of conversions that are generated by your broad match keywords. You can use the Keyword Planner to find new keywords that are relevant to your business and your target audience. You can implement broad match keywords by setting up a One-Click […]
The campaign could improve up to 25% by following the listed recommendations. The campaign is performing 25% under budget. The campaign is performing better than 75% of all search campaigns. The campaign needs a 75% improvement to be fully optimized. The correct answer is: The campaign could improve up to 25% by following the listed […]
Remove ad extensions. Create a helpful, relevant landing page for the ad. Reduce the number of words in the ad. Control user signals and attributes. Download Google Ads Search Certification Exam Answers (PDF)