When visibility is the campaign goal, which bidding strategy should an advertiser choose?

How many responsive search ads does Google Ads permit?

Google Ads permits six enabled responsive search ads per ad group. If you have text that needs to display in every ad, you must add the text to either Headline position 1, Headline position 2, or Description position 1 Google Ads permits unlimited enabled responsive search ads per ad group. If you have text that […]

Of the following methods, which one should you use to implement and test broad match successfully on broad match campaigns intended to help analyze conversion data?

You should use the Keyword Planner to find new keywords that are relevant for your target audience and business. You should implement your broad match keywords through setting up a One-Click Experiment Apply. This will create an experiment that follows all experiment best practices automatically. You should use Google Ads’ Conversion Tracking feature. This will […]

Out of the following methods, which is best suited for implementing and testing broad match successfully on broad match campaigns intended to help analyze conversion data?

Using Google Ads’ Keyword Match Types feature in order to see how your broad match keywords are being matched. Using the Keyword Planner to find new keywords relevant to your target audience and business. Implementing broad match keywords and setting up a One-Click Experiment Apply. This automatically will generate an experiment that follows all experiment […]