- It optimizes for highly efficient reach.
- It optimizes for impressions instead of views.
- Its billing method is based on target CPM.
- It helps advertisers maximize views.
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Vesta is working on a YouTube campaign for a chain of home and garden centers. The owner would like to promote a new line of flowering plants to past customers, using email addresses they provided over the years for marketing purposes. Which first-party audience solution would be ideal for Vesta’s YouTube campaign?
Similar Audience Custom Intent audience Customer Match audience Custom Affinity audience Download Google Ads Video Certification Exam Answers (PDF)
Using Custom Intent audiences allows brands to drive action on YouTube. What’s the key functionality of Custom Intent audiences?
Custom Intent audiences reach users that bought a product in the last seven days. Custom Intent audiences reach users who recently searched on Google. Custom Intent audiences reach users residing in specific regions of the country. Custom Intent audiences reach users who clicked one of your ads. Download Google Ads Video Certification Exam Answers (PDF)
Which one of Google’s data-driven marketing tools is a collection of case studies from Google’s best advertising campaigns?
Google Campaign Archive Google Trends Google Surveys Think with Google Download Google Ads Video Certification Exam Answers (PDF)