What are the two current keywordless campaign types that marketers can use to drive incremental reach? Select 2 Correct Responses

Which two benefits do marketers get when they use responsive search ads, broad match, and Smart Bidding together? Select 2 Correct Responses

They are able to save time and reinvest in the priorities they value most. They reach the right user at the right price with ads that are relevant. They automatically create headlines based on content on their organization’s web site. They no longer need to optimize their Search campaigns. The correct answer is: They are […]

How should marketers use AI-powered Search ads to accomplish their business goals?

Use exact match keywords to help AI-powered Search reach specific audiences. Reduce and reinvest paid search budgets in high-quality image assets. Leverage broad match, Smart Bidding, and Responsive Search Ads together. Rely on manual bidding for queries marketers anticipate delivering the most value. The correct answer is: Leverage broad match, Smart Bidding, and Responsive Search […]

Bob’s electronics company is launching the sale of a new television, UltraView1000. Bob decides to use phrase match in his Search Ads campaign because he wants searches that contain UltraView1000 to show his ad. How else will phrase match benefit Bob’s campaign?

Bob’s ad will show on searches for television features similar to UltraView1000. Bob’s ad will show on searches for UltraView1000 and additional words before and after. Bob’s ad will show on searches for televisions that came to market at the same time as UltraView1000. Bob’s ad will show on searches with only UltraView1000 included in […]