HubSpot Social Media Marketing Certification II Answers

Select all that apply. What are some of the new ways that marketers will need to adapt in a future without third-party cookies?

Sara TaylorComments Off on Select all that apply. What are some of the new ways that marketers will need to adapt in a future without third-party cookies?
  • Focus on first-party and second-party cookie data
  • Increase the usage of third-party cookies
  • Use AI and machine learning
  • Use non-digital forms of advertising

The correct answer is:

  • Use AI and machine learning
  • Use non-digital forms of advertising

 

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HubSpot Social Media Marketing Certification II Answers

Which of the following should NOT be considered when setting a social media budget?

Sara Taylor

The number of your current social followers The platforms and tools you plan to use The people you need for content creation and response to customer comments The cost of content creation and production The business goals your company has set The correct answer is: The number of your current social followers.  
HubSpot Social Media Marketing Certification II Answers

Which of the following is a primary advantage of using social media in omnichannel marketing?

Sara Taylor

It allows for one-way communication. It targets a very specific and limited audience. It bypasses the need for any other marketing channels. It facilitates two-way communication and customer interaction. The correct answer is: It facilitates two-way communication and customer interaction.  
HubSpot Social Media Marketing Certification II Answers

What is NOT considered a best practice while creating short-form videos?

Sara Taylor

Incorporating quizzes or interactive elements Using a mixture of visual aids and face-to-camera interaction Including viewer comments in the video Using a single, static shot for the entire video The correct answer is: Using a single, static shot for the entire video.