Use exact match keywords to help AI-powered Search reach specific audiences. Reduce and reinvest paid search budgets in high-quality image assets. Leverage broad match, Smart Bidding, and Responsive Search Ads together. Rely on manual bidding for queries marketers anticipate delivering the most value. The correct answer is: Leverage broad match, Smart Bidding, and Responsive Search […]
Displayed ads are relevant to a potential customer’s Google search. Potential customers can search the ads for specific products. Ads appear intermixed with organic search results. Ads send follow-up information to the potential customer. Download Google Ads Search Certification Exam Answers (PDF)
Google AI understands nuance in human language and connects marketers with people searching for what they offer. Google AI defines business goals for marketers based on their offline conversion data. Google AI is used by Smart Bidding to predict the value of each query for the coming quarter, enabling marketers to plan their spend. Google […]