Google Ads Search Certification Answers

Sandy, an expert on Search marketing, knows she should use extensions effectively in order to optimize her Google Ads campaign results. What’s Google’s recommendation about extensions?

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  • Use no more than two extensions per campaign or ad group.
  • Use at least five extensions and add only to ad groups.
  • Use ad extensions only when advertising the service industry.
  • Use at least three extensions in each campaign or ad group.

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

What’s the primary benefit of using structured snippet extensions in your ads?

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Gives users specific information about what you’re offering, before they visit your website. Lets you show your business address, phone number, and a map marker alongside your ad text. Allows potential customers to navigate to specific pages of your website directly from the ad. Lets you quickly display information about your promotions without having to […]
Google Ads Search Certification Answers

Carlton runs an adventure excursion company in South America. He’d like to increase the number of people booking his tours. Which activity will lead potential customers to Carlton’s company through Google Search ads?

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Watching an online video about South America. Researching South American holiday destinations online. Looking up passport rules for South America. Browsing an adventure activities website. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Ideally, what’s the minimum number of values you should aim for per header when using structured snippet extensions?

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3 6 4 5 Download Google Ads Search Certification Exam Answers (PDF)

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