Google Ads Display Certification Answers

Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. Which type of automated bidding strategy would be best for Priya’s campaign?

Knowledge GlassComments Off on Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. Which type of automated bidding strategy would be best for Priya’s campaign?
  • Target impression share
  • Enhanced cost-per-click (eCPC)
  • Maximize clicks
  • Target return on ad spend (tROAS)

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

How does Google Display Ads help advertisers meet their marketing objectives and drive results?

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By offering the ability to display Bumper ads. By helping advertisers deliver relevant advertising as people browse the web. By helping advertisers reach customers searching for specific search terms. By bundling together all the pillars of a campaign. Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. What type of automated bidding strategy is Siona using?

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Maximize clicks Target impression share Target return on ad spend (tROAS) Target cost-per-acquisition (tCPA) Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

What are key factors to keep in mind when choosing a bidding strategy for your campaign?

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Performance, auctions, and user journey complexities Budget, competition, and user thought processes Location, calls-to-action, and user conversion costs Targeting, auctions, and campaign cost-per-click Download Google Ads Display Certification Exam Answers (PDF)