What is the minimum number of users a remarketing list must have before being used with a Remarketing List for Search Ads campaign?

Which two keywordless campaign types can marketers leverage for the sake of driving incremental reach? Select 2 Correct Responses

Expanded text ads can help marketers drive incremental reach. Dynamic Search Ads can help marketers drive incremental reach. Performance Max can help marketers drive incremental reach. Responsive search ads can help marketers drive incremental reach. The correct answer is: Dynamic Search Ads can help marketers drive incremental reach. Performance Max can help marketers drive incremental […]

Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google Search campaign as part of her overall strategy. What value can be recognized by launching a Google Search campaign?

It will bring Bernadette’s website better page rank. Ads from Bernadette’s campaign will appear in traditional media with related content. Her business will have a competitive presence with similar businesses during searches. Users will receive ads when physically near any of Bernadette’s storefronts. Download Google Ads Search Certification Exam Answers (PDF)

Rina notices that her ad’s average cost per click (CPC) is significantly higher than the industry benchmark. But she’s not seeing improvements in her ad’s position. What can she do to potentially get a higher ad position?

Match the bid to an industry benchmark. Improve the ad’s quality score. Decrease the number of ad groups. Increase the number of ad groups. Download Google Ads Search Certification Exam Answers (PDF)