Google Ads Display Certification Answers

Mike recently started using Google Display Ads to create a more automated approach to managing his campaigns. What’s one automation model that Smart Display campaigns provides that might help Mike?

April 5, 2020Knowledge GlassComments Off on Mike recently started using Google Display Ads to create a more automated approach to managing his campaigns. What’s one automation model that Smart Display campaigns provides that might help Mike?

Automated rule generation
Automated ad language translation
Automated targeting
Automated video production

Download Google Ads Display Certification Exam Answers (PDF)

Google Ads Display Certification Answers

Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca? (Choose two.)

April 5, 2020Knowledge Glass

Performance Planner leverages machine learning for forecasting. Performance Planner forecasting is powered by billions of Google searches conducted each week. Performance Planner integrates with other budgeting software, such as QuickBooks. Performance Planner is free to use with any merchant-hosted storefront. Performance Planner will help her identify funds from other operational budgets to allocate to marketing. […]

Google Ads Display Certification Answers

What does Performance Planner automatically do?

April 5, 2020Knowledge Glass

Uses machine learning to target new demographics Sets your ad budget for maximum growth Forecasts how your current campaigns will perform in the future Recommends the perfect ad structure for your budget Download Google Ads Display Certification Exam Answers (PDF)

Google Ads Display Certification Answers

Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. What type of automated bidding strategy is Siona using?

January 26, 2021Knowledge Glass

Maximize clicks Target impression share Target return on ad spend (tROAS) Target cost-per-acquisition (tCPA) Download Google Ads Display Certification Exam Answers (PDF)

Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?

Match the marketers with the Display Ad format that fits them best. (Formats can be used more than once.)

Mike recently started using Google Display Ads to create a more automated approach to managing his campaigns. What’s one automation model that Smart Display campaigns provides that might help Mike?

About Knowledge Glass

Quick Links

Related Post

Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca? (Choose two.)

What does Performance Planner automatically do?

Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. What type of automated bidding strategy is Siona using?