Leigh’s client, a car dealership, asks her to reach highly qualified consumers ready to make a purchase. Which Intent audience on YouTube should Leigh use?

Ryan manages YouTube campaigns for a client who’s interested in how engaged his viewers are with his content. He’d really like to know when they’re dropping off, to make his calls-to-action are visible. Which YouTube Analytics report did Ryan share with his client?

The traffic sources report The audience retention report The device duration report The watch time report Download Google Ads Video Certification Exam Answers (PDF)

Which of YouTube’s awareness ad formats can use the CPD bidding approach?

TrueView for reach Bumper ads Masthead Outstream video Download Google Ads Video Certification Exam Answers (PDF)

Which is a tip Google recommends to create an effective bumper ad?

Leave the audio out of your ad. Shorten an existing YouTube ad. Include all your ideas in one ad. Focus on a single, simple purpose. Download Google Ads Video Certification Exam Answers (PDF)