Google Ads Video Answers

Ira’s planning a YouTube campaign for a new bridal shop looking to attract brides-to-be. He’s sure that Intent audience solutions offer the best chance at success. Which intent audience solution should he recommend to this particular client?

Knowledge GlassComments Off on Ira’s planning a YouTube campaign for a new bridal shop looking to attract brides-to-be. He’s sure that Intent audience solutions offer the best chance at success. Which intent audience solution should he recommend to this particular client?
  • Life Events
  • Store Visits
  • Targeted Brand
  • Persona Match

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Google created the ABCDs of YouTube to provide advertisers with a set of guidelines to follow to develop high-impact creatives. You Attract users from the very beginning and Brand naturally. Lastly, you Direct them by stating clearly what you want them to do. Which recommendation did we leave out?

Knowledge Glass

Communicate with the viewer through third-party software. Coordinate secondary marketing channels to follow-up. Connect with the viewer through emotion and storytelling. Create a connection by placing a cookie on their device.   Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Which YouTube Analytics report can give you the average view duration for all of the videos on your brand’s channel?

Knowledge Glass

The frequency report The audience retention report The watch regularity report The view demographic report Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Based on the ABCDs of designing YouTube ads, what’s one way to attract viewers?

Knowledge Glass

Offer a prize for watching to the end and require sign-up to receive it. Use familiar faces like celebrities, YouTube creators, or influencers. Use current music selections from top artists in specific music genres. Include branding and calls-to-action in the entire length of the video ad. Download Google Ads Video Certification Exam Answers (PDF)