True or false? In omnichannel marketing, it’s best to post the exact same content across all social media platforms.

In storytelling, what does the ‘logic of emotion’ mean?

It means that stories should only evoke logical thinking. It refers to stories that are devoid of any emotional elements. It is the understanding that the human brain responds to emotions before logic. It implies that emotional stories are less impactful. The correct answer is: It is the understanding that the human brain responds to […]

Which of the following is a crucial factor to consider when developing a social commerce strategy?

Partnering with influencers A strong radio presence Ignoring user-generated content Minimizing mobile optimization The correct answer is: Partnering with influencers.  

Fill in the blank: The connection between social and commerce essentially involves driving ______ and providing the immediate opportunity to buy.

sales awareness costs distribution The correct answer is: awareness.