Identifying a challenge they’re experiencing or an opportunity they want to pursue. Becoming aware of the ways your solution can help them. Evaluating different approaches or methods available to help them with a challenge or opportunity they’ve decided to address. Trying to choose a specific solution within a specific solution category. Download HubSpot Inbound Sales […]
Explore your lead’s goals and challenges. Guide your lead toward the right conclusion, even if that’s not to buy from you. Explore the ways your product or service can help your lead achieve their goals or overcome their challenges. Position yourself as an expert who can help your lead sort through their goals and challenges. […]
With a description of your product’s features and value propositions. With a recap of your previous conversations, to make sure that you and your prospect have a shared understanding of what has previously been discussed. By discussing how your offering will help them achieve the goals they’ve shared with you in previous conversations. By confirming […]