True or false: If neither variation in an A/B is statistically better, you pick the variation you like best and proceed to make the change.

True or false? Using people’s information in inbound marketing is not inherently unethical.

True False Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

Which of the following is NOT a benefit of having a social media strategy?

Social media helps you expand your other marketing efforts Social media helps you attract buyers Social media helps you send better emails Social media is a key driver for word-of-mouth marketing Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

Your boss asks you to identify your target audience’s preferred channels by collecting feedback. What are the different ways you can collect accurate feedback? Select all that apply.

Run social media polls. Interview your marketing team. Run focus groups with customers. Publish online surveys. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)