HubSpot Inbound Marketing Certification

True or false: If neither variation in an A/B is statistically better, you pick the variation you like best and proceed to make the change.

Knowledge GlassComments Off on True or false: If neither variation in an A/B is statistically better, you pick the variation you like best and proceed to make the change.
  • True
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Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

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HubSpot Inbound Marketing Certification

Which of the following is an example of a buyer’s journey?

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Dog-owner Dia is a first-time dog owner that rescued an adult dog from a local shelter. They work from home and enjoy playing with their dog on breaks. They enjoy watching dog training YouTube videos and subscribe to channels like “The Pawfect Pup” and “Ruff Life”. Dog-owner Dia hired a local dog trainer to teach […]
HubSpot Inbound Marketing Certification

True or false: The “independent variable” in an A/B test is the control or the variation that remains unchanged.

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True False Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
HubSpot Inbound Marketing Certification

How can you ensure your podcast content initiates action? Select all that apply.

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Include your CTA link in the show notes. Increase the volume when mentioning the CTA. Shorten your URL to keep CTAs concise. Consider mid-roll CTAs. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)