True Or False? Having An Inbound Sales Strategy Is Important Because Of Changes Made By The Invention Of The Internet.

True or false? If you want to think of your company as a flywheel, you shouldn’t think of your sales process as a funnel.

True False Download HubSpot Inbound Certification Exam Answers (PDF)

What Is The Difference Between A Sales Process And An Inbound Sales Strategy?

A sales process is an outdated, seller-focused idea. An inbound sales strategy replaces the need for a sales process. Every sales team has its own sales process, but an inbound sales strategy can be implemented by every sales team. A sales process describes the steps a seller takes during a sales cycle, while an inbound sales strategy […]

Who Should Be Involved In Creating Your Buyer Personas?

Marketing should create your buyer personas because they have the most data about prospects. Services should create your personas because they have the most data about customers. Your executive leadership should create your buyer personas because they best understand the company vision. Anybody who interacts with your customers, directly or indirectly, should be invited to […]