Google has created a set of recommendations called ABCDs you can use to drive performance in your YouTube ad campaigns. What does ABCD stand for?

Brandon’s new YouTube advertising client has owned the highest-rated theater in town for decades. The theater wants to drive action and take advantage of YouTube audience solutions to reach consumers likely to buy a ticket. Which YouTube audience solution should Brandon recommend?

Demographics audiences Branded Lift audiences Custom Event audiences Customer Match audiences Download Google Ads Video Certification Exam Answers (PDF)

YouTube audience solutions help brands reach the most attractive prospects by tapping into real-time data and powerful signals. This gives brands the tools they need to be more effective storytellers. What’s another benefit of using YouTube audience solutions?

Lower budget cap Cross-device reach Free Google credits Download Google Ads Video Certification Exam Answers (PDF)

Janine recommends using a Customer Match audience on YouTube so a client can reach existing customers. Where does Janine upload customer information, such as e-mail addresses, to start the Customer Match process?

Google Play and Display Pack 360 Google Lens and Search & Display Google Ads and Display & Video 360 Google Drive and YouTube Premium Download Google Ads Video Certification Exam Answers (PDF)