True or false? Friction can be used to describe challenges that hold back your internal teams as well as challenges that hold back your customers.

Situation: Foolproof Medical Supplies has been selling their products to hospitals for many years, and they now want to start selling directly to consumers. Norma Jones, the head of their RevOps team, has never worked at a company that sells directly to consumers, and she would like to hire someone from a consumer industry who can help her build that strategy. Which type of candidate would be best for this role?

An experienced operations leader A transitioning generalist A credentialed specialist Now is not the right time to hire anybody Download HubSpot Revenue Operations Certification Exam Answers (PDF)

Which secondary bid strategy should they select?

Enhanced CPC Maximize Clicks Manual Max CPC Target Return On Ad Spend (tROAS) Download Google Shopping Ads Certification Exam Answers (PDF)  

What accounting tool shows the net amount of money moving in and out of your business?

A3 Template Income statement Cashflow statement Balance sheet Download HubSpot Revenue Operations Certification Exam Answers (PDF)