Someone who explicitly asks to talk to sales. A lead that marketing has qualified for sales outreach. A customer who volunteers to participate in persona research. An employee who volunteers to lead a smarketing meeting. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
HubSpot Sales Enablement Certification
If You Find Yourself With A Lot Of Poor-Fit Leads, All Of The Following Are Good Ways To Solve This Problem EXCEPT:
Send the leads to sales for further qualification. Look for bad-lead sources and turn them off. Revisit your ideal buyer profile and make your definition of “fit”? less stringent. Find ways to improve the messaging in your marketing content. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
What Should You Do With The Leads In Box 2?
Have marketing nurture them. Have sales contact them. Have both marketing and sales work with them. Ignore them. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
What Should You Do With The Leads In Box 3?
Have marketing nurture them. Have sales contact them. Have both marketing and sales work with them. Ignore them. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
Which Of The Following BEST Describes A Sales And Marketing Service-Level Agreement (SLA)?
An agreement between sales and marketing that requires certain actions from each team. A document that outlines the service marketing will provide to sales. A document that outlines the service sales will provide to marketing. A plan for marketing and sales to work together on content creation. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
Which Of The Following Is NOT A Benefit Of Implementing A Sales And Marketing Service-Level Agreement (SLA)?
A single leadership team over sales and marketing. Increased accountability between sales and marketing. Increased alignment between sales and marketing. Clearer goals for sales and for marketing. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
What Does A Sales And Marketing Service-Level Agreement (SLA) Require Marketing To Do?
Provide sales with a certain number of qualified leads. Produce a certain amount of content. Attract a certain number of visitors. Nothing — the SLA outlines the service sales will provide to marketing. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
Evaluate This SLA: Marketing Will Generate 2,000 Qualified Leads Each Month, And Sales Will Contact Each Lead As Soon As Possible.
This SLA’s requirements focus on the wrong activities. This SLA’s requirements aren’t specific enough. This SLA is missing a requirement. No change needed. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
Evaluate This SLA: Marketing Will Generate 50 Leads Each Month.
This SLA’s requirements focus on the wrong activities. This SLA’s requirements aren’t specific enough. This SLA is missing a requirement. No change needed. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
Evaluate This SLA: Marketing Will Generate Five Qualified Leads Each Month, And Sales Will Contact Each Of Them Within 12 Hours.
This SLA’s requirements focus on the wrong activities. This SLA’s requirements aren’t specific enough. This SLA is missing a requirement. No change needed. Download HubSpot Sales Enablement Certification Exam Answers (PDF)