Fill in the blank: Assets = Liabilities + _____

True or false? Friction can be used to describe challenges that hold back your internal teams as well as challenges that hold back your customers.

True False Download HubSpot Revenue Operations Certification Exam Answers (PDF)  

Situation: Ruthie’s Office Furniture sells office furniture to offices that need furniture. Ruthie believes passionately that all contracts should be signed by hand, so she requires her clients to send them to her using a fax machine. This is an example of:

Adding force Removing friction Adding good friction Adding bad friction Download HubSpot Revenue Operations Certification Exam Answers (PDF)

Situation: Goat Splat is the latest up-and-coming punk band in Perth, Australia. Previously, their live shows were poorly attended because their international fanbase had trouble getting to Perth (it’s a bit out of the way regardless of where you’re coming from). To remedy this, Goat Splat is experimenting with live streaming their shows so fans can attend without having to travel. This is an example of:

Adding force Removing friction Adding good friction Adding bad friction Download HubSpot Revenue Operations Certification Exam Answers (PDF)