Google Ads Video Answers

Arturo has explained to a client who sells electronics that YouTube’s detailed demographic audiences can impact their advertising efforts. He knows detailed demographics help advertisers reach audiences based on quantifiable characteristics that matter to the client. What are two of these quantifiable characteristics? (Choose two.)

Knowledge GlassComments Off on Arturo has explained to a client who sells electronics that YouTube’s detailed demographic audiences can impact their advertising efforts. He knows detailed demographics help advertisers reach audiences based on quantifiable characteristics that matter to the client. What are two of these quantifiable characteristics? (Choose two.)
  • Past purchases
  • Music preference
  • Homeownership status
  • Device type
  • Household income

Download Google Ads Video Certification Exam Answers (PDF)

Related Post
Google Ads Video Answers

Leigh’s client, a car dealership, asks her to reach highly qualified consumers ready to make a purchase. Which Intent audience on YouTube should Leigh use?

Knowledge Glass

Custom Affinity audiences In-Market audiences Consumer audiences Qualified audiences Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

What are two examples of the Intent audience solution, Life Events? (Choose two.)

Knowledge Glass

A home-decor advertiser who wants to reach people who recently bought a home. A real-estate advertiser who wants to reach people who recently graduated from medical school. A wedding-planner advertiser who wants to reach people currently researching wedding dresses. A fly-fishing advertiser who wants to reach people currently in the market for waders. A baking-supply company that […]
Google Ads Video Answers

How does an advertiser benefit from using Google Trends?

Knowledge Glass

Google Trends can plan an ad campaign by trendspotting and nowcasting. Google Trends can browse case studies showing how past ad campaigns have succeeded. Google Trends can discover the top questions their target audience is asking. Google Trends can validate an idea by asking the audience directly. Download Google Ads Video Certification Exam Answers (PDF)