- Past purchases
- Music preference
- Homeownership status
- Device type
- Household income
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Sara is building a campaign for a sporting goods startup with a revolutionary new bike helmet. She’s using Custom Affinity to reach users who recently searched for bike helmets or downloaded a bike-related app. Which elements build Sara’s Custom Affinity audience?
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In the ABCD recommendations Google created for YouTube advertising, the A stands for attract and the B for brand. What do the C and D stand for?
Call-to-action and Disrupt Connect and Direct Callout and Distract Callout and Divert Download Google Ads Video Certification Exam Answers (PDF)