This bidding strategy uses historical and uploaded data to set the value of a conversion every time a user searches for products or services that are being advertised. Then it automatically adjusts bids for these ads to maximize return. This bidding strategy determines that if a user’s search is likely to generate a conversion with […]
It can help maximize your budget by improving bidding and keywords. It can increase your budget if you select to auto apply to recommendations. It can introduce you to new features and trends across Google. It can increase the amount of time and effort spent on optimizing campaigns. The correct answer is: It can help […]
They typically require a smaller sample size and less sophisticated statistical analysis. They both require a holdback group to determine which version of an ad performs They measure the relative effectiveness of different versions of a marketing campaign. They determine the impact of ads on a consumer’s decision to convert or not. The correct answer […]