Google Ads Search Certification Answers

A self-publishing business has determined that their highest-value potential customers reach out using a form on their website. They want more prospective customers to submit this form. What’s the right campaign objective for this business’s goals?

Sara TaylorComments Off on A self-publishing business has determined that their highest-value potential customers reach out using a form on their website. They want more prospective customers to submit this form. What’s the right campaign objective for this business’s goals?
  • Product and brand consideration
  • Leads
  • Website traffic
  • Brand awareness and reach

The correct answer is:

  • Leads.

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Google Ads Search Certification Answers

What are three efficient ways for marketers to apply recommendations that impact optimization score? Select 3 Correct Responses

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Review and apply individual recommendations within each of the categories. Review recommendations and make adjustments under campaign settings. Review and apply individual recommendations in your Keyword report. Opt in to apply certain recommendations automatically. Use “Apply all” to implement every recommendation with one click. The correct answer is: Review and apply individual recommendations within each […]
Google Ads Search Certification Answers

What is a main benefit of using Search Audience solutions?

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They can help send the right message to the right customer with the right bid. They automatically generate new keyword and ad content suggestions. They get detailed analytical insights about search network performance. They identify ad extension opportunities to improve average click-through rates. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

When should you use Remarketing Lists for Search Ads?

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To identify loyal customers and expand the reach to those that resemble your customers To reach out to new customers that share the behaviors and characteristics of your remarketing audience segments To reach people, based on advanced demographic criteria To reach people who have already engaged with your website in the past Download Google Ads […]