Google Ads Measurement Answers

A potential customer is expressing interest in buying a new car. How would you know if this customer is in the awareness stage of their car-buying journey?

Sara TaylorComments Off on A potential customer is expressing interest in buying a new car. How would you know if this customer is in the awareness stage of their car-buying journey?
  • You’d know because they filled out an email subscription
  • You’d know because they called to ask about a test-drive.
  • You’d know because they viewed an online advertisement for a car.
  • You’d know because they recommended the car on social media.

The correct answer is:

  • You’d know because they viewed an online advertisement for a car.

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Google Ads Measurement Answers

What should you do to set up the value of an online conversion action?

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You should always set the value as $1, regardless of the value of the lead. You should assign the value as $20, if the average value of a lead is $20. You should always set the value as $0, regardless of the value of the lead. You should assign the value as $200, if the […]
Google Ads Measurement Answers

Advertisers can benefit from the power of Google’s AI in what way?

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Google’s AI replaces the need for analytics solutions. Google’s AI can minimize marketing insights. Google’s AI reduces the volume of search conversions. Google’s AI can optimize performance in real time. The correct answer is: Google’s AI can optimize performance in real time.
Google Ads Measurement Answers

What report can help show the duration between a user’s first exposure and their subsequent conversion?

Sara Taylor

The navigation report The seasonality report The time lag report The change history report The correct answer is: The time lag report