Google Ads Measurement Answers

A marketer added a conversion tracking tag to a landing page on their company’s website. When analyzing purchasing data, they found duplicate conversions. How can the marketer remove duplicate conversions from their conversion count?

Sara TaylorComments Off on A marketer added a conversion tracking tag to a landing page on their company’s website. When analyzing purchasing data, they found duplicate conversions. How can the marketer remove duplicate conversions from their conversion count?
  • They can sort the data by time and remove duplicate times found on entries.
  • They can toggle off the possible duplicates option at the top of the chart.
  • They can modify the event tag to capture a unique order ID.
  • They can disable the view-through conversion data column.

The correct answer is:

  • They can modify the event tag to capture a unique order ID.

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