Media mix optimization Bidding optimization Targeting optimization Channel optimization The correct answer is: Bidding optimization Targeting optimization
Use lifetime value analysis to examine the impact to brand lift metrics. Focus on the worst-performing ads and reduce the frequency of that ad, then reevaluate. Check whether the result of a specific objective exceeded or fell short of its goal. Check whether all the budget was used for the campaign or not. The correct […]
Google Tag Manager has collaboration and versioning capabilities. Google Tag Manager lets you to quickly and easily update tags on your website or mobile app from a web interface. Google Tag Manager can only be used to deploy and modify third-party tags. Google Tag Manager is a JavaScript framework that’s used to add Google tags […]