- Manual CPC
- Viewable CPM
- Enhanced impressions
- Target CPA
The correct answer is:
- Target CPA
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How are calls tracked to an advertiser’s account if the advertiser uses Google’s phone call conversion tracking feature?
By the assigned Google Click Identifier (GCLID) set up in the advertiser’s account By the conversion name for the advertiser’s store By a dynamically created Google forwarding number By the phone number listed on the advertiser’s official store website The correct answer is: By a dynamically created Google forwarding number
If an ad campaign is optimized by Google’s AI, what’s happening?
The campaign is using data-driven attribution to automate tasks. The process has all the necessary data. The campaign is using basic tasks, then software, to automate those tasks, and the process has all the necessary data. The campaign is using rules-based attribution and software to achieve desired AI-friendly outcomes to influence the process and avoid […]
How can the power of Google’s AI help advertisers?
It replaces the need for analytics solutions. It can minimize marketing insights. It reduces the volume of search conversions. It can optimize performance in real time. The correct answer is: It can optimize performance in real time.