Google Ads Measurement Answers

A business owner wants to use Google Ads to advertise their website. They’re considering using one of the available Smart Bidding strategies that Google offers. Which of the following is a Smart Bidding strategy?

Sara TaylorComments Off on A business owner wants to use Google Ads to advertise their website. They’re considering using one of the available Smart Bidding strategies that Google offers. Which of the following is a Smart Bidding strategy?
  • Manual CPC
  • Viewable CPM
  • Enhanced impressions
  • Target CPA

The correct answer is:

  • Target CPA

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Google Ads Measurement Answers

A potential customer is looking to buy a new car. What activity suggests they’re in the awareness stage?

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Viewing an online advertisement for a car Calling to ask about a test-drive Recommending the car on social media Filling out an email subscription form The correct answer is: Viewing an online advertisement for a car
Google Ads Measurement Answers

If you’re a digital advertiser, how do you define a tag?

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As a large snippet of code that’s placed on the homepage of a website As a small snippet of code that’s placed on every page of a website As a large snippet of code that’s placed on the conversion page of a website As a small snippet of code that’s placed on the conversion page […]
Google Ads Measurement Answers

A marketing analyst is analyzing the conversion data of their Search Ads campaign in Google Ads. They want to see how changes to their attribution model might impact conversion reporting. What report will provide them with that information?

Sara Taylor

The attribution report The conversions report The campaigns report The click analysis report The correct answer is: The attribution report