What are two ways that Performance Planner can help reveal the possibilities across all your Google Ads campaigns? (Choose two.)

You manage marketing for a small business on a tight budget, yet you need to reach as many people as possible. How can Google Ads help?

With Google Ads, you always pay using cost-per-reach, predetermined by your budget. Google Ads saves you time by deciding what your budget will be on a daily basis. With Google Ads, you can choose a maximum amount to spend per month. With Google Ads, your ads will show up on every available search engine The […]

You’re a marketing executive at an airline company and have been asked to plan your company’s online advertising budget on a monthly basis. You decided to use Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers you?

Performance Planner integrates with other budgeting software, such as QuickBooks. Performance Planner forecasting is powered by billions of Google searches conducted each week. Performance Planner will help you identify funds from other operational budgets to allocate to marketing. Performance Planner leverages machine learning for forecasting. The correct answer is: Performance Planner forecasting is powered by […]

Which way does Google AI help marketers connect with new customers?

It predicts the value of every query for the coming quarter, so Smart Bidding can help marketers plan their spend. It makes it possible for responsive search ads to offer recommendations for optimizing marketers’ websites. It defines business goals for marketers based on their offline conversion data. It uses its understanding of nuances in human […]