Fill in the blank. _________ of consumers have discontinued communications with a company because of irrelevant promotions or messages.

This Call-To-Action Isn’t Performing As Well As It Should. What Is The First Thing To Assess About The Call-To-Action?

The offer and its relevance to the page content The placement of the call-to-action on the page How the design does or does not grab attention Whether or not the call-to-action has an action verb Download HubSpot Inbound Certification Exam Answers (PDF)

What Kinds Of Information Does Your Customer Service Team Likely Need Included In Each Persona?

They’re service level agreement (SLA) when serving people who match that persona. The percentage of your customer base represented by that persona. The persona’s full contact information and purchasing history so they know how to respond to service calls from them. The parts of your offering that the persona likes most and least. Download HubSpot […]

When It Comes To Inbound Best Practices, You Personalize For:

Comfort Clarity Creativity Impact Download HubSpot Inbound Certification Exam Answers (PDF)