You’re using Google Analytics 4. What would it call interactions on a website or an app?

Enhanced conversions for leads can benefit an advertiser in what way?

It can track sales that happen off a website from website leads. It can improve the measurement of online conversions. It can use third-party data to improve their offline lead measurement. It can track sales and events that happen on a website. The correct answer is: It can track sales that happen off a website […]

A marketer wants to track product newsletter sign-ups on their website. What type of conversion action would this be?

Pageview Purchase Lead App installs The correct answer is: Lead

Which of the following describes the criteria for store visits conversion tracking?

Store visits conversion tracking is available for all business types, but only in certain countries. Store visits conversion tracking is available in all countries and regions as long as it’s not a sensitive business type or account. Store visits conversion tracking has no mininum impression or click requirements. Store visits conversion tracking requires sufficient data […]