You should tell them to evaluate at the ad group level. You should tell them to evaluate at the campaign level. You should tell them to evaluate at the keywords level. You should tell them to evaluate at the portfolio level. The correct answer is: You should tell them to evaluate at the portfolio level.
Custom formula and custom labels Custom dimension and custom formula Custom formula and custom conversion Custom conversion and custom labels The correct answer is: Custom formula and custom conversion
Their bids were too low to show any performance. Their bids were too high to show any performance. Bid strategy performance isn’t a business goal of theirs. Bid strategy performance isn’t reported in custom columns. The correct answer is: Bid strategy performance isn’t reported in custom columns.