HubSpot Reporting Certification Answers

You want to build a report that answers the question: “How many marketing qualified leads do I have and how am I getting them?” Which dimension should you put in your breakdown by area?

Sara TaylorComments Off on You want to build a report that answers the question: “How many marketing qualified leads do I have and how am I getting them?” Which dimension should you put in your breakdown by area?
  • Latest source
  • Source of last booking in meetings tool
  • Lead source
  • Original source

The correct answer is:

  • Original source

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HubSpot Reporting Certification Answers

In your ads dashboard, what does the engagement metric measure?

Sara Taylor

The number of times your ad was viewed during the selected timeframe The number of comments, likes, reactions, and shares your post received (depending on the ad network) The percentage of people who saw your ad and clicked on it The amount of money you spent on the ad The correct answer is: The number […]
HubSpot Reporting Certification Answers

When should you mark steps as optional in your customer journey analytics reports?

Sara Taylor

As soon as you build your customer journey analytics reports In a customer journey analytics report, only after you’ve implemented a conversion rate optimization strategy at your organization In a customer journey analytics report, only after you have a working hypothesis about your conversion path You should never mark steps as optional in customer journey […]
HubSpot Reporting Certification Answers

The topic cluster report is most powerful when contextualized with the information found in which HubSpot tool?

Sara Taylor

SEO Analytics Google Ads (if you’ve connected your ads account) Sales Analytics Datasets The correct answer is: SEO Analytics