- Data-driven attribution
- Google Ads auction-time bidding
- Budget bid strategy
- Conversion cart data
The correct answer is:
- Budget bid strategy
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You learn from your client, a national airline provider, that they’re using feed data to add structure to their Search Ads 360 templates. Your customer also tells you that competitive flight prices are one of their business goals; they want that highlighted in their campaign. Through feeds, what are their available pricing options?
They’re the price options for each route. They’re the average price for each route. They’re the highest price for each route. They’re the lowest price for each route. The correct answer is: They’re the average price for each route.
To access the reporting for how your business organization was created in a Search Ads 360 campaign, what should you set up within your account?
You should set up custom dimensions. You should set up audience segments. You should set up labels. You should set up inventory management. The correct answer is: You should set up custom dimensions.
Your client creates hand-painted desk calendars. They’re wondering what the optimal window of time might be to review the performance of their Search Ads 360 campaign. How do you respond?
You tell them it would be four conversion cycles. You tell them it would be five to six conversion cycles. You tell them it would be one conversion cycle. You tell them it would be two to three conversion cycles. The correct answer is: You tell them it would be two to three conversion cycles.