- Data-driven attribution
- Google Ads auction-time bidding
- Budget bid strategy
- Conversion cart data
The correct answer is:
- Budget bid strategy
Related Post
Search Ads 360 suddenly starts defaulting to a previously generated basic linear attribution model to track conversions instead of using the data-driven attribution model you set up last week. Why might that be happening?
Because there are too many keywords included in the bid strategy. Because the number of clicks and conversions falls below the data requirements. Because the model was created during the bid strategies learning period. Because historical data is transferring to the new model created. The correct answer is: Because the number of clicks and conversions […]
While working with your agency client, you learn they want to both drive conversions and track how those conversions are prompting users to enroll in their weekly newsletter distribution list. What should you set up in Search Ads 360, apart from your client’s data-driven attribution model?
You should set up custom channel groupings. You should set up keyword groupings. You should set up multichannel groupings. You should set up automated channel groupings. The correct answer is: You should set up custom channel groupings.
Within Search Ads 360, where should you look to decide how to allocate your quarterly budget across each product and across each one of your campaigns?
You should look in Experience Hub. You should look in Reports. You should look in Overview page. You should look in Performance Center. The correct answer is: You should look in Performance Center.