At what level should you evaluate performance for your Search Ads 360 bid strategies?

What should you set up within the Floodlight column of Search Ads 360 to find more information about conversions?

You should set up budget bid strategies. You should set up custom variables. You should set up custom metrics. You should set up conversion cart data. The correct answer is: You should set up custom metrics.

If your client asks what the preferred window of time is for reviewing the performance of their Search Ads 360 campaign, how would you respond?

You’d say four conversion cycles. You’d say five to six conversion cycles. You’d say one conversion cycle. You’d say two to three conversion cycles. The correct answer is: You’d say two to three conversion cycles.

Your customer sells multiple sneaker styles depending on the season. They recently updated their campaigns to reflect new audience targets for their new basketball sneaker campaign. What can they use within their Search Ads 360 campaign to keep track of those changes?

Segments Conversion columns Templates Labels The correct answer is: Labels