Google Ads Display Certification Answers

Which Two Statements Are True About The Use Of Targeting Options To Optimize A Google Ads Campaign? (Choose Two.)

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  • Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones.
  • Occupancy targeting allows advertisers to serve ads to households with a specific number of occupants.
  • Location targeting allows ads to be served in the specific geographic locations you choose.
  • Employment targeting allows you to serve ads only to people who work in a specific field.

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Google Ads was constructed around three core principles, focused on helping businesses reach their online potential. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?

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Options and tracking Profit and privacy Credits and context Control and results Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

In order to drive sales with her Google Display Ads campaign, Charlotte wants to reach audiences who looked at products on her website, with new ads for those exact products. Which targeting option should she choose to help achieve that goal?

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Dynamic remarketing Standard remarketing Remarketing Affinity Audiences Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

What can the Performance Planner assist you with?

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To create an optimized copy of your existing campaign, so that it can be tested with the drafts and experiments tool To determine which Google Ads features should be enabled to get the best performance from your campaigns To analyze the search term report and add both keywords and negative keywords, depending on historical performance […]