Which two are ideal advertisers for Custom Intent audiences? (Choose two.)

By design, YouTube advertising specifically delivers three distinct business outcomes to advertisers. What are the three business outcomes YouTube, by design, delivers?

Listening, monitoring, following up Verification, confirmation, response Awareness, consideration, action Identity, recommendation, meaning Download Google Ads Video Certification Exam Answers (PDF)

Leigh is the marketing manager for a makeup brand releasing a new line of mascara. They have an extensive customer list and would like to use customer data to reach past customers with their new product. Leigh needs to create a Customer Match audience. What’s the three-step process for creating a Customer Match audience?

Upload data, match the data, and create audience lists Create fields, file translation, and input customer roles Parse data, format files, and create reports Categorize inputs, distribute values, and assign traits Download Google Ads Video Certification Exam Answers (PDF)

Google has created a set of recommendations called ABCDs you can use to drive performance in your YouTube ad campaigns. What does ABCD stand for?

Attract, Baseline, Call-to-action, Distract Automatic, Bold, Callout, Disrupt Attract, Brand, Connect, Direct Audience, Bait, Connect, Divert Download Google Ads Video Certification Exam Answers (PDF)