Which two are ideal advertisers for Custom Intent audiences? (Choose two.)

In the ABCD recommendations Google created for YouTube advertising, the A stands for attract and the B for brand. What do the C and D stand for?

Call-to-action and Disrupt Connect and Direct ​Callout and Distract Callout and Divert Download Google Ads Video Certification Exam Answers (PDF)

Aaron’s client is an architect who’d like to use YouTube to reach more potential customers. The client believes one generic ad should be enough to do the job, but Aaron knows that’s a questionable approach. What can Aaron tell the client about ad relevance on YouTube to change his mind?

Viewers pay three times more attention to relevant ads than those aimed at generic audiences. Viewers served relevant ads were five times more likely to write an online review of the business. Viewers seeing relevant ads had larger transactions on average than those served generic ads. Viewers can remember relevant ads twice as long as […]

What are the tested benefits of bumper ads?

Bumper ads are half the cost, easier to create, and they last forever. Bumper ads are auto-generated, run in all languages, and guarantee results. Bumper ads are effective, efficient, and help businesses reach new people. Bumper ads have higher resolution, faster load times, and more impressions. Download Google Ads Video Certification Exam Answers (PDF)