Which of the following storytelling techniques is considered effective for social media?

When integrating social media into your broader omnichannel strategy, it’s crucial to do which of the following?

Ignore the analytics provided by social media platforms. Overuse boilerplate content across all channels. Use insights from social media platforms to understand customer interests, preferences, and behaviors. Focus on a single social media platform, neglecting all others. The correct answer is: Use insights from social media platforms to understand customer interests, preferences, and behaviors.  

What kind of influencer often has a smaller following, but a highly engaged audience that trusts their opinions?

Macro-influencer Micro-influencer Celebrity influencer Nano-influencer The correct answer is: Micro-influencer.  

True or false? Short-form videos are typically watched for less than 40% of their length.

True False The correct answer is: False.