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Google Ads Display Certification Answers

Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)

April 5, 2020Knowledge GlassComments Off on Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)
  • Ad extensions
  • Keywords
  • Bids
  • Ads
  • Budgets

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Marta has a tight marketing budget and needs to use a strategy that can drive customers to her website for a set cost. Which bidding strategy has the potential to meet Marta’s needs?

April 5, 2020Knowledge Glass

Target return on ad spend (Target ROAS) Target cost-per-acquisition (tCPA) Target impression share Maximize clicks Download Google Ads Display Certification Exam Answers (PDF)

Google Ads Display Certification Answers

Angela’s ready to get started with her first Smart Display campaign, but her account isn’t yet eligible due to not having enough conversions in the last 30 days. What’s the minimum number of conversions needed (in the last 30 days) to be eligible to set up a Smart Display campaign?

April 5, 2020Knowledge Glass

At least 30 conversions on Display or at least 50 conversions on Search. At least 100 conversions on Display or at least 50 conversions on Search. At least 50 conversions on Display or at least 30 conversions on Search. At least 50 conversions on Display or at least 100 conversions on Search. Download Google Ads […]

Google Ads Display Certification Answers

Robert manages a website that sells sporting goods. He wants his products to be featured in various online sporting publications while potential customers are researching and comparing different football brands online. Which option will help Robert influence customer consideration?

April 5, 2020Knowledge Glass

Affinity Audiences In-Market audiences Custom Affinity audiences Demographic retargeting Download Google Ads Display Certification Exam Answers (PDF)

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Viktor’s been tracking the conversions in his Display campaign for the last 30 days. He’s had 24 conversions over that time, and plans to use target return on ad spend (ROAS) as his automated bidding strategy. Which type of automated bidding strategy will Viktor be using?
Trina is using automated bidding as part of her Google Ads Search bidding strategy. Why might she prefer automated bidding?

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