To obtain data visualization that includes a more complete view of a campaign, what Google product should be used in connection with Search Ads 360?

Your client wants to know the Google products that integrate with Search Ads 360. What are they?

They’re Display & Video 360, Campaign Manager 360, Gmail, Looker Studio, and Tag Manager. They’re Display & Video 360, Campaign Manager 360, Google Analytics 4, Gmall, and Big Query. They’re Display & Video 360, Campaign Manager 360, Google Analytics 4, Looker Studio, and Big Query. They’re Display & Video 360, Campaign Manager 360, YouTube, Looker […]

Search Ads 360 suddenly starts defaulting to a previously generated basic linear attribution model to track conversions instead of using the data-driven attribution model you set up last week. Why might that be happening?

Because there are too many keywords included in the bid strategy. Because the number of clicks and conversions falls below the data requirements. Because the model was created during the bid strategies learning period. Because historical data is transferring to the new model created. The correct answer is: Because the number of clicks and conversions […]

What type of account should you set up first in Search Ads 360 so you can manage all your customer accounts within the main account?

You should first set up the advertiser account. You should first set up the submanager account. You should first set up the manager account. You should first set up the client account. The correct answer is: You should first set up the manager account.