- Demographic targeting
- Affinity audiences
- In-Market audiences
- Custom Affinity audiences
It reaches TV-like audiences, based on their lifestyles, interests, and passions. It reaches people who have the intent to purchase, updated in real time. It reaches past visitors as they browse network websites and use network apps. It reaches people while they’re actively browsing, researching, or comparing products and are close to a conversion. Download Google Ads […]
Brian owns a company that makes inexpensive replacement parts for bicycles. He’s ready to increase the scale of his business and wants to use Google Display Ads to drive sales. Which feature of a Google Display Ads will help Brian achieve his business objectives?
His ads can enable customers to purchase his products directly from within the ad. His ads can appear on Google Search results when customers are searching for specific search terms. His ads can contain proprietary formatting that allow him to precisely demonstrate how his products work. His ads can appear on websites relevant to bicycles, […]
Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?
An investment of $40,000 to generate 2,000 conversions and a CPA of $20 An investment of $30,000 to generate 1,500 conversions and a CPA of $20 An investment of $28,000 to generate 1,400 conversions and a CPA of $20 An investment of $21,000 to generate 1,400 conversions and a CPA of $15 Download Google Ads […]