Google Ads Search Certification Answers

Swee Yin’s fashion-apparel department store runs a popular biannual sale on men’s hats, with large discounts and surprise bonus items. She wants to tailor her Google Search campaign to highlight this sale. How can Google Search campaigns be tailored to promote her company’s sales event? Select 2 Correct Responses

Sara TaylorComments Off on Swee Yin’s fashion-apparel department store runs a popular biannual sale on men’s hats, with large discounts and surprise bonus items. She wants to tailor her Google Search campaign to highlight this sale. How can Google Search campaigns be tailored to promote her company’s sales event? Select 2 Correct Responses
  • By setting campaign start/end dates.
  • By choosing “leads” as the campaign goal.
  • By creating a new ad group for the sale.
  • By targeting specific device operating systems.
  • By adding coupon alerts to people nearby the store.

The correct answer is:

  • By setting campaign start/end dates.
  • By creating a new ad group for the sale.

Related Post
Google Ads Search Certification Answers

Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of his text ads? (Choose three.)

Knowledge Glass

A mention of prices, promotions, and exclusive offers Encouraging potential customers to take action More landing pages to visit A variety of emoji to catch the attention of potential customers Highlighting what makes his business unique Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

The owner of a house-cleaning service has built a booking website and is ready to promote their services online. The ads need to reach people actively looking for businesses like this one. Which two Google Ads campaign types could be used to make sure consumers consider their services and take action by booking house cleanings?

Sara Taylor

They could use a Video campaign. They could use a Search campaign. They could use a Performance Max campaign. They could use a Discovery campaign. The correct answer is: They could use a Search campaign. They could use a Discovery campaign.  
Google Ads Search Certification Answers

An advertising executive takes over a Google Search ads campaign. On his Google Ads Recommendations page he notes that the campaign’s optimization score is 40%. What does this score indicate?

Sara Taylor

The campaign could be improved by 60% if the listed recommendations are followed. The campaign is running 40% over budget. The campaign is 40% optimized for the given keywords chosen by the previous campaign manager. The campaign is 60% less optimal than other company campaigns. The correct answer is: The campaign could be improved by […]