You can optimize more effectively because conversion tracking shows you how many sales your campaign has driven. You can identify the number of potential users who are interested in your product or likely to convert. You can make decisions based on conversion data and users interested in your product. You can measure conversion data. Conversion […]
Viewable cost per impression (CPM) Enhanced cost-per-click (eCPC) Target return on ad spend (tROAS) Maximize conversion value Download Google Shopping Ads Certification Exam Answers (PDF)