True or false? Short-form videos are typically watched for less than 40% of their length.

What’s the benefit of having a script for your videos?

It eliminates the need for editing. It ensures the content stays focused and organized. It removes the need for visual aids. It allows for more spontaneity in the delivery. The correct answer is: It ensures the content stays focused and organized.  

What is one of the changes happening in the field of digital advertising with respect to third-party cookies?

More browsers are supporting third-party cookies. Major browsers are phasing out or blocking third-party cookies by default. Third-party cookies are being used more frequently for essential website functionality. There is an increasing reliance on third-party cookies for digital advertising. The correct answer is: Major browsers are phasing out or blocking third-party cookies by default.  

Nicole O’Donnell suggests using what type of individuals to act as inspiration in storytelling for brands?

Celebrities Influencers Role models or community members Company founders The correct answer is: Role models or community members.