Google Ads Search Certification Answers

Rina notices that her ad’s average cost per click (CPC) is significantly higher than the industry benchmark. But she’s not seeing improvements in her ad’s position. What can she do to potentially get a higher ad position?

February 19, 2020Knowledge GlassComments Off on Rina notices that her ad’s average cost per click (CPC) is significantly higher than the industry benchmark. But she’s not seeing improvements in her ad’s position. What can she do to potentially get a higher ad position?

Match the bid to an industry benchmark.
Improve the ad’s quality score.
Decrease the number of ad groups.
Increase the number of ad groups.

Download Google Ads Search Certification Exam Answers (PDF)

Google Ads Search Certification Answers

What’s one way Google AI helps marketers connect with potential customers?

September 2, 2023Sara Taylor

Google AI understands nuance in human language and connects marketers with people searching for what they offer. Google AI defines business goals for marketers based on their offline conversion data. Google AI is used by Smart Bidding to predict the value of each query for the coming quarter, enabling marketers to plan their spend. Google […]

Google Ads Search Certification Answers

Tomacz wants to use a Google Search Ads campaign to capture the attention of customers searching for camping equipment online. What’s a key benefit of a well-managed Google Search Ads campaign?

March 3, 2020Knowledge Glass

Displayed ads are relevant to a potential customer’s Google search. Potential customers can search the ads for specific products. Ads appear intermixed with organic search results. Ads send follow-up information to the potential customer. Download Google Ads Search Certification Exam Answers (PDF)

Google Ads Search Certification Answers

Reggie manages the online marketing campaigns for a vitamin and supplement store. He launched a Google Search campaign and chose website traffic as his campaign marketing goal. Which outcome is Reggie expecting from the campaign?

February 19, 2020Knowledge Glass

More followers on the store’s social media presence. Getting more customers to learn about his products. More online sales through Reggie’s online store. E-mail sign-ups from people interested in a healthy lifestyle. Download Google Ads Search Certification Exam Answers (PDF)

Reggie manages the online marketing campaigns for a vitamin and supplement store. He launched a Google Search campaign and chose website traffic as his campaign marketing goal. Which outcome is Reggie expecting from the campaign?

Samira has been tasked with increasing the relevance of her company’s ads. She has been told that she can use multiple headline options in her responsive search ads as a way to increase relevance. How many headlines can Samira include in a single responsive search ad?

Rina notices that her ad’s average cost per click (CPC) is significantly higher than the industry benchmark. But she’s not seeing improvements in her ad’s position. What can she do to potentially get a higher ad position?

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What’s one way Google AI helps marketers connect with potential customers?

Tomacz wants to use a Google Search Ads campaign to capture the attention of customers searching for camping equipment online. What’s a key benefit of a well-managed Google Search Ads campaign?

Reggie manages the online marketing campaigns for a vitamin and supplement store. He launched a Google Search campaign and chose website traffic as his campaign marketing goal. Which outcome is Reggie expecting from the campaign?